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  • Marketing Executive Packaging & Projects (Interim)

  • Business: Wickes
  • Sector: Marketing
  • Location: Watford, Hertfordshire
  • Salary: Competitive + Benefits
  • Hours of work: Mon - Fri 9-5
  • Position type: Fixed Term Contract
  • Job type: Full Time
  • Date posted: 25-Jul-2018
  • Job reference: 16778

Job Description

6 month Fixed Term Contract

Wickes is more than just the nation’s favourite DIY store. We’re part of the Travis Perkins Group, one of the UK’s top employers.  That’s why the first thing you’ll notice at Wickes is the way everyone pulls together. It’s a place where we’ll ask for your ideas, listen to your opinions and value the contributions you make. Chances are you’ve never experienced anything quite like our culture.  All our colleagues come from different backgrounds, but what we all have in common is a determination to succeed and a passion for being the best we can be. If that sounds like you, we’ll make you feel right at home.

A little about the role…

We are currently looking for a Product Information specialist to join the team. The main purpose of the role will be to achieve complete and high quality product information system records, facilitating optimal customer facing product information, features & benefits, reasons to choose, help & advice for use on packaging and appropriate customer communications. Fostering positive perceptions of Wickes branded products & value proposition and supporting Wickes good, better, best pricing strategy. Accelerate delivery of packaging transformation across the decoration category.

Principle Accountabilities

  • Gather missing or incomplete information from a broad range of stakeholders (internal teams and suppliers) to effectively facilitate a step change in packaging  information for all SKUs (excluding prices) in the decoration category

  • Ensure the product information entered by the Commercial team in the JDA & PIM systems is complete and accurate for all SKUs (excluding prices)

  • Copy write customer facing information such as features and benefits aligned to good, better, best price hierarchies

  • Facilitate stakeholder approval of all content

  • Improve alignment between content gathering and customer experience, look for efficiencies in processes

Complexity, planning and time spans

  • There are a number of time-critical deadlines that must be delivered on time in full each year to deliver multichannel range changes, packaging, POS & brochures.

  • There are multiple sources of information including existing assets, the commercial category & marketing teams as well as suppliers so it is important to be resourceful, engaging and organised when information gathering.  

  • As the information is used by multiple internal customers it is important to understand and be clear about the scope of information that will be provided to manage expectations and facilitate process efficiency.

  • There is a high volume of information to be managed & created as the category has around 2,000 SKU’s

Difficulties and demands of the role

  1. Balancing the needs of commercial deadlines with the quality of customer experience and reach a suitable compromise when necessary

  2. Creating high quality customer facing copy that enhances the customer experience, motivates the decision to make a purchase and supports post purchase user satisfaction

  3. Maintaining a high level of diligence and attention to detail

What we are looking for in you?

  • Educated to A-Level standard or Marketing Qualification

  • experience of working in a retail business or a B2C sales/service organisation in a support office environment

  • Extreme diligence & attention to detail

  • Task and process driven

  • Good communication skills - verbal and nonverbal

  • Ability to work effectively as part of a team or as an individual

What can we offer you?

Wickes provides own-brand home improvement products and is committed to strengthening its position as the destination DIY and Home Improvement store for DIYers and Tradespeople. No wonder they have been voted “Britain’s Favourite DIY Store” and continue to grow their Business.

Wickes are part of the Travis Perkins Group, the UK’s largest supplier of building materials with over 20 different brands and over 28,000 employees we are able to offer long and varied career opportunities. We are committed to investing in your development and enabling you to fulfil your future career aspirations

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