Marketing Manager - POS
Wickes is more than just the nation’s favourite DIY store. We’re part of the Travis Perkins Group, one of the UK’s top employers. That’s why the first thing you’ll notice at Wickes is the way everyone pulls together. It’s a place where we’ll ask for your ideas, listen to your opinions and value the contributions you make. Chances are you’ve never experienced anything quite like our culture. All our colleagues come from different backgrounds, but what we all have in common is a determination to succeed and a passion for being the best we can be. If that sounds like you, we’ll make you feel right at home.
The Role: Marketing Manager - POS
We are currently looking for a marketing manager to join who will be responsible for the creative development and production of all in-store Point of Sale (POS). Ensuring effective in-store execution & efficient production against a busy trading plan.
Key Accountabilities: Marketing Manager - POS
- Initiate, develop and maintain robust processes to efficiently manage and deliver POS for the trading calendar along with ad-hoc activity in store. Working to make production as efficient as possible
- Own relationships with retail, graphic design and insight agencies, as well as production suppliers, to ensure the business is partnered with the most appropriate third-parties, and budgets are used to achieve the best and most appropriate value for money in this area
- Own and manage POS budget. Produce accurate phasing by period and report any potential overspends/savings to the Head of Customer Experience.
- Cross-functional stakeholder management, including; developing effective working relationships and methods of communication with key influencers and stakeholders in other departments, such as Commercial, Trade Planning and Retail Operations
- Become the gatekeeper, challenging the status quo and striving for improvement in the development of Point of Sale communications. Become a key stakeholder and advocate of the Brand Guidelines, ensuring they are up to date and applied to in-store communications, but also challenging them when required for your channel.
- Regularly visit stores in order to obtain robust operational feedback regarding POS, and produce recommendations arising from visits in order to improve current execution. This also includes competitive shopper analysis to ensure we are best in class.
- Lead the relationships with external suppliers ensuring the full brief and scope of the project is delivered on time and in budget
- Demonstrate Wickes’ behaviours, to support their own development goals and helping others to do so.
Skills & Experience: Marketing Manager - POS
- Knowledge and understanding of the creative process, artwork and print production.
- Min 4 year experience in Retail marketing or agency experience
- Experience of delivering to budget and managing sign off
- Stakeholder management
- Managing multiple projects
- Able to clearly communicate requirements when briefing Artworkers, Designers and suppliers.
- Proven time management
- Attention to detail
- Creative thinking
- Problem solving
- Strong verbal, written and communication skills
- Project management
- Stakeholder management
- Brief writing
- Assessing creative
What can we offer you?
Wickes provides own-brand home improvement products and is committed to strengthening its position as the destination DIY and Home Improvement store for DIYers and Tradespeople. No wonder they have been voted “Britain’s Favourite DIY Store” and continue to grow their Business.
Wickes are part of the Travis Perkins Group, the UK’s largest supplier of building materials with over 20 different brands and over 28,000 employees we are able to offer long and varied career opportunities. We are committed to investing in your development and enabling you to fulfil your future career aspiration.
